Octavus Consulting- Evidence-Based Consulting Services.

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Content & Information Analysis

Case Details

Start Day: 22/08/2024

Clients: Top 10 Biopharma

Tags: NSCLC, Non Small Cell Lung Cancer, Oncology Insights, Oncology Market Research, Prescription Pattern Analysis, HCP Survey, KOL Interviews, Standard Of Care Analysis, Unmet Needs Assessment, Targeted Therapies, Oncology Competitive Intelligence, US Oncology Market, NSCLC Launch Strategy, Patient Advocacy Engagement, Pharma Market Insights, Biopharma Research, Oncology Drug Launch, Medical Affairs Insights, Oncology Therapy Landscape, Real World Insights, Healthcare Provider Behavior, Oncology Gap Analysis

Project Duration: 12 Months

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Business Address
First Floor, B-66, Sector 63,
Noida, UP, India-201301
Connect With Us
Call us: +91 120 428 0707
bd@octavusconsulting.com
Working Hours
Mon - Fri: 10.00 AM - 07.00 PM
Holidays : Closed

The Story

Content and Information Analysis from the top BioPharma company

Conducted surveys & interviews with healthcare providers and KOLs, and analyzed prescription patterns, SoCs, and market dynamics in the NSCLC space by preparing an analytical report with strategic insights to inform a strategic launch strategy for the client launching an oncology therapy in the US market.

What Did Octavus Do

The client could enhance their launch strategy for a focused therapy, grounded in unmet needs, prescription trends, and standard of care. Our analysis aided the client in successfully engaging with vital patient advocacy groups, fostering strong relationships with HCPs through generated gap analysis

Data Analysis Chart

The Results

Octavus proposed these solutions based on the research conducted for Client.

Conducting surveys to healthcare providers, to gather insights into their prescription patterns, understand the standard of care, patient experience, and challenges they face in their practice and with NSCLC patients
Conducting in-depth interviews with KOLs within the oncology space to gain expert perspectives on SoC, prescription trends, future needs, and areas where innovation is most crucial
Studying the US NSCLC market to identify best practices, areas where competitors excel especially, targeted therapies, and any gaps that the Client could fill. Sharing of recordings and transcriptions, alongside a streamlined content analysis workflow